Hundredth have been on a whirlwind journey of genre discovery as they transition from being a shoegazing rock band to something more akin to dreamy synthpop where guitars are in the sidecar. I find it fascinating to see how a band can change their sound or merge sounds together and Hundredth appears to have kept most of their original fans happy by releasing some more dreamwave styled singles last year to bridge the gap. With their new single ‘Bottle It Up’, the keyboards and pop vibes are larger than ever but there is still way more guitar than you’d find in the average pop song. Either way, their transition sounds successful and will be fully realised with their new album ‘Somewhere Nowhere’ which releases on the 9th of October.
Enjoy the music video for the single ‘Bottle It Up’ below. The singles out now. I feel like we need a new music genre called 80’s Emulation Pop.
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